WWF Applauds Mexico's Ecological Efforts
The News
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July 30, 2012

MEXICO CITY – The World Wildlife Fund, or WWF, praised the participation of businesses, citizens and federal and local governments in environmentally friendly actions as a part of its Earth Hour campaign.

Mexico, along with 152 other countries and 6,895 cities around the world, is taking steps to fight global warming, create environmental consciousness, save energy and promote the use of renewable energy, according to the WWF.

The WWF Mexico communications director, Jatziri Pérez, said in an interview on Sunday that “every year, participation is growing. Mexico has an outstanding (amount) of participation.”

Pérez added that “all of this is making waves so that everyone understands that with simple actions, we have a huge impact. This is why it is important to get involved.”

After participating in Mexico City’s Sunday bike ride on Paseo de la Reforma, which featured a special route in the shape of a panda, the organization’s symbol, Pérez said that the Earth Hour campaign encourages people to turn of their lights for one hour, from 8:30 p.m. to 9:30 p.m.

She added that the objective of the campaign is to encourage positive environmental habits, such as using less electricity, decreasing personal vehicle usage, planting trees and not littering. Pérez went on to say that in addition to citizens and local, state and federal governments, private businesses made important contributions to the project, including donations to the WWF and the promotion of energy-saving habits.

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