Social Networks Rank Mexico 3rd in Worldwide Followers Interested in Tourism John Ganjei - MexicoToday | |
go to original June 24, 2013 |
Mexico Premium (visitmex)
According to E-Tourism Monitor, the Mexico Tourism Board now ranks third in the world in Facebook likes. With approximately 965,000 likes on Facebook, Mexico is close behind the UK with 1.1 million likes Australia with 4.5 million.
Social media is rapidly affecting the way citizens travel domestically, with significant numbers of users making travel decisions based on their friends’ social media activity. Uploading images, declarations of excitement, and easy access to websites for travel information; social media is fast becoming the market place for tourism interest and growth globally.
As the third most-liked national tourism organization on Facebook, Mexico is well on its way to achieving its tourism goals. Tourism accounts for 9 percent of the gross domestic product of Mexico and salaries in the tourism sector are 30 percent above the national average.
President Enrique Peña Nieto has stated that "We will open Mexico to the world, and the world will visit Mexico. Tourism is a fundamental component of our economy and a key driver of national development."
And Claudia Ruiz Massieu, Mexico's Secretary of Tourism, highlighted Mexico as a trendsetter in the global tourism industry. "I have no doubt that tourism is the future of Mexico. Under the President's leadership, tourism will be used as an engine to drive development for all Mexicans," she said.
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