Captain Morgan 'I Know What You Drank Next Summer' Filmed in Sayulita Jorge Jimenez - CVB of Riviera Nayarit
June 28, 2015

Watch Chrissy Teigen and Captain Morgan Take the Beach (Captain Morgan USA)

Sayulita — also known as the Riviera Nayarit’s Surfing Capital — continues to elevate its positioning on a major scale. The media’s interest in this hippie chic village piqued the interest of the producers of Captain Morgan USA, prompting them to choose it as the location for one of its latest commercials.

Captain Morgan put together several commercials for the launch of its new tropical flavors, with the Sayulita version being the most attractive of them all.

The ad presents model Chrissy Teigen as “Paquita Pantalones” in a skit they titled “I Know What You Drank Next Summer,” where she encourages watchers to surrender to the three new tropical flavors.

Captain Morgan is known for its very popular marketing campaigns. This commercial has been aired on open TV channels throughout the United States, as well as on the social media channels managed by the model, the rum brand and the Destination.

The Riviera Nayarit Convention and Visitors Bureau worked behind the scenes to help with the production of the commercial after the Captain Morgan brand contacted them when they chose Sayulita as the location for the shoot.
 
The taping took place over the span of a week last February and generated an immediate influx of 200 thousand Mexican pesos to the region via the services used by the production crew.

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