| New Mezcal Introduced in Fight Against Breast Cancer Trend Hunter | |
| go to original September 28, 2022 |
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Convite is releasing ‘Una,’ a pink-tinted mezcal that honors October’s Breast Cancer Awareness Month. Hotaling & Co., the primary investor and importer of the agave spirit, will donate 10% of each bottle of ‘Una' imported into the United States to Fundación de Cáncer de Mama, a Mexican breast cancer charity.
The desire to support the indigenous communities where Convite produces its mezcal served as the inspiration for Una. The purpose of Convite’s ‘Una' is to educate women about the value of routine breast cancer screenings. The mezcal is available at bars, restaurants, and retail locations across the US.
“Breast cancer is a disease that has a profound impact on women and families across Mexico. In recognition of Breast Cancer Awareness Month, the team at Hotaling & Co. is honored to launch Convite Una’ and support the important work of early detection and treatment provided by FUCAM,” said Brian Radics, Chief Marketing Officer, Hotaling & Co.
See the original at Trend Hunter
Related: Preventable Cancer Cases on the Rise, World Cancer Research Fund Says (PA News Agency)
Related: Sotol: Will Mexican Moonshine Conquer the US? (Mexico News Daily)
Learn about Fundación de Cáncer de Mama
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